To get people talking about Moto again for the reveal of their new lines of smartphones, Moto Mods, we created a teaser campaign that is based on a top trending Moto topic of all time: the RAZR. The phone revolutionized the mobile devices, and Moto wanted to tell the world they are about to do it again. To build this hype, we created an online video where we brought our audience back to the RAZR Dayz for a little nostalgia.
